Le Méridien New Delhi showcases “Barista Meets Artista” at the India Art Fair 2015

February 2, 2015
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The recently concluded India Art
fair 2015 was a spectacular showcase of vibrant artists axcross the globe. Le meridian
hosted connoisseurs in coffee art performance by LM 100 member Esther Maasdam –
The Global Latte artist along with visual artist -Sohan Jakhar.

India as a growing country is
getting closer to coffee and the trend of Barista art on the coffee only
aspires people to remain hooked on their daily cuppa.
LM100 – Le Méridien has introduced LM100, a group of cultural
innovators of mixed generations and interdisciplinary artistic fields, chosen
from the fields of art, architecture, cuisine, and design by Le Méridien’s
Cultural Curator.  LM100 members will
offer their creativity and develop original and interactive programs for Le
Méridien hotels worldwide that will transform the guest experience.  These members will curate Le Méridien’s
interactive initiatives and propose other established or emerging talents that
reflect the brand’s core values.
The event was India’s
introduction to the new year-long Inspiration Brewed Here campaign and that saw
the appointment of Esther Maasdam as the first ever-global latte artist for the
brand. The Campaign was launched on November 11, 2014 at Le Méridien Vienna.
Destination-inspired latte art is the first phase of the Inspiration Brewed
Here campaign. Le Méridien will continue to announce new coffee programming
throughout 2015 at hotels worldwide.
Esther Maasdam is excited about
her journey and is happy to be associated with Le Meridien that targets the
creative minded traveler where she can showcase the splendor of latte art.
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