Fine Dining and Cinema – New concept in Hospitality and Entertainment

July 31, 2013
1,681 Comments

Picture this! You are in between
an intense movie scene while sipping an iced tea relaxing on a comfortable
recliner… head rested on a soft cushion, feet off the ground. Another high
drama and you know a comforting cheese pizza can handle it. No we are not
talking about movies@home on a Sunday evening. This magic is all coming from
the Director’s cut.

Located in the plush Ambience
Mall, Vasant Kunj, the PVR Director’s Cut brings hospitality and entertainment
for people who love their food as much as they love their movies.The luxurious offering from PVR that opened in
October 3rd, 2011, houses four movie theaters with a total capacity
of 282, a multi-cuisine restaurant Mistral, a café and a bookstore.

The largest
Audi can seat 108 people and the smallest one can accommodate about 25 people. Interestingly,
each Audi has interiors in different colors like purple, tan, cherry and black
to add variety to the whole experience.

The concept marries two thrilling
ideas, that of luxury and cinema, bringing to connoisseurs, an experience of a
lifetime.

The moment you walk into Director’s
Cut, you are welcomed with a sight that wasps you. Interiors are
melodramatically classic and contemporary bringing out film-based art in
numerous forms, so as to underline the classic quality of the experience. You
can simply soak in the aroma of international coffees gliding through the swish
interiors of the Director’s Cut lounge.
As you enter the auditorium, a waft of luxury is all around
you. The attendant walks you to your ruling throne, only to find recliner
cushioned seats, a blanket, a white lamp that sits on a console beside it, and
a remote to take care of your hunger pangs.
 
As you glide into your comfort zone, you can quench your
thirst with a bottle of fruit juice next to you and wipe your hands with magic
tissues from Forest Essentials that leave hands moisturized and pleasant
smelling. The best part is you are not observed by your neighbor’s glance who
is seated at a decent distance from you.

The digital surround sound of 7.1 evokes a magical experience
as you start enjoying the movie while sipping your refreshment. As the
temperature drops and the light dims, you can wrap yourself in a warm blanket thus
enjoying the experience even more. If hunger seems disturbing, you can call the
attendants with the help of a remote next to you. 


It might seem a task to
select from an exhaustive menu of delicacies like Mexican pizza Margareta,
Chicken Tikka Roll, Shawarma Roll, Caesar salad in a dim light. But the
attendants armed with backlit tablets that have browse-through menu, are
courteous enough to give you suggestions in a manner to maintain the decorum in
the hall. The menu pads work on Wi-Fi go directly to the kitchen where the
order is placed and reaches you in a few minutes.

However, if you crave for a glass of wine, you can help
yourself to the Mistral Restaurant right next to the Audi and can return back
to your movie at your convenience. While you reach the epilogue of the movie,
you can lower the recliner even further for a more comfortable experience.
 
As the movie ends, the fun doesn’t stop there. Quite
different from the usual cinema experience where you are ushered to the exit, here
you land back to the place where you started. So, a lounge with a wall
displaying black and white classic photographs of filmmakers like Ashutosh
Gowariker, Farhan Akhtar, Karan Johar, Sanjay Leela Bhansali and Yash Chopra adorn
the wall.


You can sit here and discuss your experience with your friends or
move to the adjoining book store that houses posters, mugs, rare DVD editions, signed
memorabilia and upscale cinema related merchandise that round off the total
experience.

Late veteran filmmaker Yash Chopra was enthralled with the
concept. He says “This is an outstanding experience for cinema audiences in
India. Instead of watching the movie, going home and relaxing, the experience
can be stretched to sitting with friends at the lounge and discussing the movie
right here.”

If you are lucky, you can spot ace directors who come
occasionally at the premier of the movie.
 
The movie experience can be made a lifetime for people who do
things differently. If you love to surprise your family, you can plan Movie on
Demand. Tailored to suit the fun quotient in special moments, these movies are
played according to the choice of guests. 


Or to raise the bar, slides of
particular themes for different occasions are played to make these occasions
magical.
 
The Directors Cut is a luxurious experience altogether. Give
yourself a visual treat from the usual trend of watching movies and make the experience
a holistic one!
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